Joinery becomes an even greater force to be reckoned with by partnering with Rapid VR, becoming the U.S. base for their specialized VR and 360° film division.

Joinery teamed up with director Sing Howe Yam to produce a music video for the Erich Lee remix of X Ambassadors “Unsteady” in association with Warner Brothers upcoming release titled “Me Before You”.

Director Paul Dektor travels to San Francisco, Shanghai, Delhi, London and Sao Paolo for Dove’s “Choose Beautiful” campaign. Dektor’s documentary-style spot sheds light on the way women all over the world see themselves.

Joinery launches in LA with managing director Gerard Cantor, formerly from Believe Media, and founding director Paul Dektor. 

Looking to expands their storytelling possibilities into a full 360°, LA production company Joinery are partnering with Rapid VR.