Joinery teamed up with director Sing Howe Yam to produce a music video for the Erich Lee remix of X Ambassadors “Unsteady” in association with Warner Brothers upcoming release titled “Me Before You”.

Joinery launches in LA with managing director Gerard Cantor, formerly from Believe Media, and founding director Paul Dektor. 

Director Paul Dektor travels to San Francisco, Shanghai, Delhi, London and Sao Paolo for Dove’s “Choose Beautiful” campaign. Dektor’s documentary-style spot sheds light on the way women all over the world see themselves.

Carole Denis, Diana Kunst and Gracie Otto added to the Joinery roster.

German production company Weareflink and Chinese production house CONTRA have filmed in Beijing to mark Chinese New Year for vehicle manufacturer VW. The spot shows a dragon with VW wheels creeping through a busy Beijing street to mark the event.